How to Scale Your Content (without cloning yourself)

Want more ROI for every piece of thought leadership you create? Join us to learn a proven process for “recycling” your old content to capture new eyeballs and build your authority.

SCROLL DOWN TO REGISTER! ⬇️

<aside> 📆 EVENT DETAILS

What: Repurposing: Dig for Content Gold Workshop (Zoom)

When: December 7, 2023, 12:00 PM to 3:30 PM (two 90-minute sessions with a short break in between)

Cost: $150

</aside>

More than just re-posting your old stuff…

Only 10-15% of your network on LinkedIn will ever see a post. You put a ton of work into planning it, writing it, finding the perfect hashtags and images. But it could be wasted effort…

Unless you make repurposing part of your content development process.

Repurposing content is the process of taking something you’ve already made and reformatting it or editing it to make something new. Sometimes that means taking one “big” piece like a blog post or article and breaking it into small pieces. It can also look like changing the format and sharing it in a new way. Reposting is fine. Repurposing is better!

The only limitation is making time to get it done and we’re here to help. 🪄 👩🏻‍💻 👩‍💻

Increase your visibility without breaking a sweat! Repurposing gives your ideas a second, third, fourth chance to connect with your ideal clients.

Who is this workshop perfect for?

• Consultants and founders who have produced content in the last two years that is relevant to what you’re selling today. Blogs, articles, presentations, ebooks, and other long-form content is ideal. But we can work with LinkedIn posts as well if that’s been your bread and butter.
• Folks who plan to attend our November “Map Your Content Year” workshop 😉

What you’ll walk away with

1. Three ways to repurpose content: break it apart, new angle, and call to value
2. How to fill in the blanks on your content calendar with repurposed ideas
3. A template to help you ideate and generate new content from something you already have

Let us walk you through our process, step-by-step

Step 1: go to analytics and look at what content performed the best

Step 2: plug those high-performing post ideas into your content calendar